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Michelle Samson Michelle Samson

Does Your Business Need a Style Guide? (Spoiler Alert: Yes, and Here's Why)

Small businesses often overlook the power of a brand style guide, thinking they're only for large corporations. This comprehensive guide explains what a style guide is, why every business needs one (regardless of size), and how inconsistent branding costs you customers and credibility. Learn the essential elements to include, whether to DIY or hire a professional, and how to create a practical guide that actually gets used to build trust and recognition in your market.

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